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Hart van Moerwijk: part business center, part community center, for and by local entrepreneurs.
Staedion, a large rental organisation in The Hague, used to have their headquarters in this building situated in the developing Moerwijk neighbourhood. After moving, they originally intended to turn the now defunct building into apartments or even raze it altogether. Instead, in response to the question of what would better enhance the surrounding neighbourhood, a new plan was drawn up. The building was to be a (temporary) home for local businesses, who could rent a space here against reduced tariffs – providing they’d do something that would in some way benefit the neighbourhood.
On top of this, the building was also to provide a place for the people of the neighbourhood to gather and meet, enhancing the sense of community. The building now houses plenty of local businesses and entrepreneurs. Their explicit aim is to have a social function in the neighbourhood, to give people the opportunity to develop the necessary skills to flourish. Tenants’ work is to directly benefit the neighbourhood. Examples abound, for example in the sewing workshop that sewed curtains for everyone in the surrounding area who needed them. The three floors of the building are now home to businesses ranging from hairdressers to computer aid for the elderly, a beauty studio and a physical therapist.
For businesses that aim to settle in the Moerwijk area, Hart van Moerwijk is certainly worth considering, especially when said companies have a socially engaged or charitable aim. The warm and inviting ambiance in the building is fairly unique to Hart van Moerwijk in the sense that it’s inviting not only to entrepreneurs, but also to local residents.
Hart van Moerwijk in short
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